September 4, 2018

Social media platforms are increasingly being used by businesses to gain new clientele. With so much variety currently on the market, it can be challenging to select the right social media channels for your business needs. Social media is not going away anytime soon; i...

June 30, 2018

Small business owners using digital marketing strategies have received tremendous growth in their businesses. With numerous channels readily available to connect with your clientele, you have instant access to reaching your consumers around the clock. If you are a busi...

June 22, 2018

How to Enhance Your Company’s Online Presence 

The Internet is probably one of the most amazing inventions that has come about in the last 100 years. It’s a free resource offering knowledge and ways to communicate with anyone around the world. For small entrepreneurs th...

June 15, 2018

 1. Promote Your Company/Brand

Having a strong social media presence especially on Facebook and Instagram is an efficient way to build your brand and social happenings, they subconsciously start to view your company as an authority. Once you define your business ob...

June 8, 2018

Creating a Facebook Business page has lots of benefits. Its one of the most common ways to gain potential customers and easily increase exposure.

May 18, 2018

Coming up with good Instagram captions can be challenging.

The fact is, if you want to be successful on your Instagram account, you can’t let your Instagram captions become an afterthought. To help you create Instagram captions that are as captivating as your images, h...

April 20, 2018

What is Influencer Marketing?

Influencer Marketing is when companies utilize people within their target audience that are leaders in producing quality content and generating important discussions amongst an audience. By using influencer marketing, companies are able to...

April 13, 2018

In today’s tech-savvy world, people are accessing the internet in a multitude of ways. Desktops are still around, but mobile devices like smartphones, laptops, tablets and even smartwatches are all the rage. The challenge for businesses is to make sure that they create...

April 6, 2018

1.  Posting the Wrong Image

A creative graphic or image in a social media post is more likely to grab attention than an overload of text. Using a striking graphic to attract your audience is key, but informative content needs to follow these posts. Using a creative imag...

March 30, 2018

Maintaining a positive online reputation can mean the difference between success and failure when it comes to your business. Way before the internet boom, word of mouth was the most popular way to keep your business afloat and thriving. With virtually every brick-and-m...